About the Project
We are fortunate to have a very creative and engaged client in Duchessa Gelato. Hearing their vision and brainstorming with their team is so much fun. It is truly a pleasure to work with this brand as it grows!
With many different gelato flavors changing on the menu, Duchessa needed packaging that would be easily customizable. The brand also had a unique product and local story to tell.
Team Abovo worked with the client to develop a word art design that represents their premium product. Words like handmade, fresh, North Dakota, small scale, joy, and happiness surround a clear container to allow the natural swirls and colors of the gelato to show through. Two versions of the container were printed for readability and contrast: black for lighter colored gelato flavors, and white for the darker batches.
An outline of the home state of North Dakota provides the perfect location to name the flavor inside the jar. This is written with permanent ink as each jar is hand packed.
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