Fargo Fresh✨
When Daily’s Market discovered a pine-scented soap that stood out from the rest, they knew it needed more than a shelf spot—it needed a story. That’s where Team Abovo came in.
We created Fargo Fresh Soap, a product that’s more than just soap. From its heritage-inspired name to packaging with cheeky, etched details like “For the parts of you only soap should touch,” every element was designed to capture the essence of Fargo and the soap’s fresh, piney aroma. Now proudly sold at Daily’s Market, Fargo Fresh is more than a product—it’s a brand with nostalgia, charm, and personality. Curious about the process behind the design. See how we brought Fargo Fresh to life.
Get your hands on Fargo Fresh Soap. Click here to purchase it online.
ABOVO NEWS
Lather up, Fargo fans!
Fargo Fresh Soap is now available online—keeping it sudsy and oh-so-fresh!
Abovo store
Want to add some Abovo Designs to your life? Check out our StickerMule storefront!
Double the applause! 🎉
TWO of our amazing clients were chosen as beneficiaries for the ND Governor’s Inaugural Ball, and we couldn’t be prouder! Congratulations, Great Plains Food Bank and ND FFA Foundation.
Andrew attended the Gala
Each organization received checks of $200K!
INDUSTRY FACT
The term “soap opera” comes from radio dramas in the 1930s and 1940s, which were heavily sponsored by soap manufacturers like Procter & Gamble to target housewives.
Source: Cincinnati.com
CLIENT HIGHLIGHT
Industry: Grocery Store
Location: 216 Broadway, Fargo
Website: DailysMarket.com