NORDIC INSPECTIONS BEER LABEL DESIGN

Featured Project

NORDIC INSPECTIONS BEER LABEL DESIGN

ABOUT NORDIC INSPECTIONS

Nordic Inspections, founded in 2010 by owner Lars Knobloch, offers professional inspection and environmental testing services in Fargo, Moorhead, and surrounding areas. Specializing in residential and commercial properties, Nordic ensures a thorough evaluation with Nordic Home Inspection, Nordic Commercial Inspection, and Nordic Environmental. Certified as a home inspector, mold inspector, indoor environmentalist, and radon measurement provider, coupled with AHIT and ASHI qualifications, Nordic provides expert, efficient, and reliable services.

SERVICES WE PROVIDED

Copywriting

Creative Design

Logo & Brand Development

Graphic Design

Hand-drawn Illustration

Social Media Content

THE CHALLENGE

Nordic Inspections came to us with an idea they needed help bringing to life: Create a custom beer label to share with friends and associates. Lars Knobloch, the owner, wanted a label that not only showcased the greatness of the Nordic brand but cleverly connected two different worlds: Property inspections and craft beer. They needed a label that effortlessly blended these unrelated products, forming a cool and memorable image.

THE SOLUTION

Meet Norse Man, the fearless Viking companion wielding a powerful flashlight, embarking on an epic inspection journey atop a majestic Nordic fox. The intricately hand-drawn artwork not only captures attention but also imparts a unique and authentic touch, steering clear of cartoonish clichés.

In alignment with Nordic’s established aesthetic, the color scheme resonates with shades of reds and blacks, seamlessly blending into the brand’s overall look and feel. Our creative process extended to the playful copy adorning the can. Each sip is an invitation to channel your inner Viking, embracing the adventurous spirit within.

design drafts.

hours of hand sketching.

American Advertising Award received for our design.

ABOUT THE PROJECT

Embarking on the Norse Man beer label project was a journey we happily undertook with our long-standing client, Nordic Inspections. Our collaboration dates back to 2018 when we revamped their logo, establishing a strong creative partnership that continues to thrive. Lars Knobloch, the owner of Nordic Inspections, brings a touch of Norway to our collaborative endeavors. Inspired by his Nordic roots, Lars envisioned a beer label he’d be proud to gift. The result? The captivating Nordic Man – a fearless Viking on a Nordic fox, armed with a flashlight, embodying the spirit of adventure and authenticity. Our commitment to delivering excellence is not just professional but deeply personal, thanks to the enduring relationship we share with Nordic Inspections. The hand-drawn artwork combined with the monochromatic choice of a red color palette were not just design decisions – they were reflections of Nordic’s overall brand. As the playful copy on the can beckons all to embrace their inner Viking, this project transcends the mere creation of a label. It’s a celebration of collaboration, creativity, and a shared journey that goes beyond the visual.

Featured Project