3D Terms to Know

Seasoned pros as well as complete newbies continue to discover new terms and techniques to learn in the exciting space of 3D modeling, especially as we continue to find new …

Great Work: An Old Spice Campaign

Two words completely changed the trajectory of Old Spice’s sales and would change their marketing for years to come. “Hello, Ladies!” This campaign thrived on knowing its target audience, capitalized on a comedic dialogue between males and females, and was a knockout when it comes to social engagement.

Great Work: A Volkswagen Campaign

Many marketing and advertising professionals define Volkswagen’s “Think Small” campaign as the gold standard and it still influences much of the marketing we consumers see today. This is the ad campaign that arguably, set the bar for copywriters and print advertising, and set it high.

Power of Thank You Cards

Power of Thank You Cards The power behind something simple: Saying “Thank You.” By Andrew J. Young If it were up to your parents, they may have been some of …

How to write a thank you card

How to write a thank you card Consumer trend research and small business owners have highlighted the essential business practice of thanking your customers, clients and consumers.  We’ve documented some …

Writing your first [good] blog

Writing your first [good] blog   You’ve been assigned to write a blog.  Or maybe you’ve read some book that said: “You need to start blogging for your [small business].” …

A ‘Press Release’ Defined

A ‘Press Release’ Defined   You’ve heard the term and you’ve probably read one or two.  If you’ve come to this article, you’re seeking the first step to writing one. …