NEWS

Nothing in life is free. Not water. Not Wi-Fi. Not even air in one city (but hey, at least they have thneeds).

A name is how people remember you. How they find you. How they talk about you when you are not in the room. It sets expectations before anyone clicks your website or walks through the door. It carries your story, whether you planned it that way or not.

You only get one first impression, and your logo is usually the one making it. If it feels awkward, outdated, or a little off, people notice. Think limp handshake energy.

Not every brand needs a full-blown identity overhaul. Sometimes you don’t have to toss the whole wardrobe, you just need to swap the hoodie for a blazer. That’s the magic of a brand refresh.

Bills. Work. Raising kids. Trying to be funny for newsletters. Life is filled with things that challenge us every day. But getting medical advice? That shouldn’t be one of them.

This month, we’re putting the spotlight on some of our recent work with Radiant Homes, a team known for building creative, thoughtful, and dream-worthy homes. They’ve always had the craftsmanship and vision. Now, thanks to us, they’ve got a brand that shines just as bright (yes, pun intended).

When the Center for Plastic Surgery in Fargo decided it was time for a new website, they quickly realized that not only did their site need a refresh, their brand needed one too.

Porterfield Place isn’t your average short-term rental; it’s got history, character, and now a look that spells out “FARGO” in ways that make you look twice. Some letters are obvious. Others are hidden in the walls’ rhythm.

They had a new brand anthem. We made it real. Because, like they say, pics or it didn’t happen.

We know—it’s still summer. But here at Abovo, we’re already elbows-deep in ribbons, tissue, and creative ideas for the holidays.

If you’ve ever opened ChatGPT, typed something in, and thought, “…that’s not what I meant,” you’re not alone. AI isn’t magic. It’s a mirror. The quality of what you get out depends on what you put in.

At Team Abovo, we helped bring Max’s vision to life by designing a layout that complements the enchanting artwork and creates an immersive reading experience. From crafting each page to finding the perfect vendor for a durable hardcover, every detail was meticulously planned.

Breaking into a new market is no small feat—especially one as competitive (and regulated) as Minnesota’s cannabis industry. Ohnstad Twichell, experts in cannabis law, needed a way to stand out, make an unforgettable first impression, and position themselves as the go-to legal team.

For Team Abovo, this project was a dream come true. While we’ve successfully crafted numerous large murals before, creating repeating patterns and textures for custom wallpaper was an entirely new and exciting challenge.

When Daily’s Market discovered a pine-scented soap that stood out from the rest, they knew it needed more than a shelf spot—it needed a story. That’s where Team Abovo came in.